Services

AEO

Your buyers are asking AI for answers. If your brand isn't the one providing them, a competitor is. We structure, optimize, and position your content to be cited by ChatGPT, Perplexity, Google AI Overviews, and every answer engine your market uses.

Our clients have been featured on

Fortune
Brides
Microsoft
Forbes

What this service actually covers

Search has fundamentally changed. Users no longer scroll through ten blue links - they ask a question and expect a direct answer. The brands that appear in those answers are not the ones with the most traffic. They are the ones with the clearest, best-structured, most credible content. AEO is the discipline of becoming that brand consistently, across every AI-powered surface your buyers use.

Answer engine optimization
Featured snippet optimization
AI Overview optimization
FAQ schema
How To schema
Structured data
People Also Ask targeting
Conversational query mapping
Entity optimization

The Proof Is in the Pipeline

4.1x

Average increase in featured snippet appearances

58%

of clients gain AI Overview citations within 60 days

20+

AEO engagements delivered

82%

of clients see improved conversational query visibility within 90 days

How Momentum Supports You

01

Answer engine audit

We analyze how AI engines currently cite your brand and your competitors. We identify 'answer gaps'—high-value questions your audience is asking where your brand should be the primary authority but currently isn't.

02

Conversational query mapping

We map the specific, conversational questions your buyers ask throughout their journey. This goes beyond keywords to understand intent and the specific 'entities' (topics, people, products) that AI models use to synthesize answers.

03

Structural and schema optimization

We restructure your content for machine extraction. This includes implementing advanced schema markup, organizing content into answer-ready blocks, and ensuring your site's data is easily digestible by LLM crawlers.

04

Citation and authority building

AI models prioritize credible, frequently-cited sources. We execute a strategy to build the external signals and 'mentions' that tell answer engines your brand is a trusted expert worth citing in their results.

Pick Your Pathway

No two brands are the same. Partnership with Momentum goes two ways to fit your needs.

6weeks
Time-bound intensity

AEO Sprint

A six-week intensive to optimize your core service or product pages for AI visibility. Includes conversational audit, schema implementation, and content restructuring for maximum extraction potential.

Start the sprint
ongoing
Long-term evolution

Total Search Partnership

An ongoing program combining traditional SEO and modern AEO. We maintain your technical health and rankings while continuously expanding your footprint in AI-generated answers and chatbot citations.

Start the partnership

FAQ

AEO (Answer Engine Optimization) is the process of optimizing content to be selected and cited by AI-powered 'answer engines' like ChatGPT, Perplexity, and Google AI Overviews. While SEO focuses on ranking in a list of links, AEO focuses on providing the direct answer.

Yes. These platforms rely on indexed web content and real-time search to provide answers. By structuring your content with clear entities and verified facts, you make it significantly easier for these models to cite your brand.

Google selects AI Overviews based on clarity, credibility, and structure. Key requirements include: leading with a direct answer, using descriptive headings, implementing structured data markup, and building topical authority.

No. AEO extends SEO. Traditional SEO builds the foundation: site authority, technical health, and topical coverage. AEO optimizes the presentation layer so that content is selected and cited by AI systems.

Featured snippet and People Also Ask appearances can improve within 30 to 60 days. AI chatbot citations typically show improvement within 60 to 90 days.

Get a senior eye on your AI search presence

““

“We’ve seen an uptick in ROI since Momentum took over as our marketing team. Their precise approach is exactly what our company needed.”


A. Spectre

Head of Growth